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Understanding your customers’ decision-making processes is vital to creating an effective sales funnel. This knowledge will make it possible for you to provide the right information to your leads at …

Studies by organizations like Forbes and the American Marketing Association have found that the average consumer sees between 5,000 and 10,000 brand messages per day… …

To be effective and efficient in any endeavor, you need to properly prepare your tools; otherwise, you’ll waste time and effort and end up with an incomplete or botched job. …

One of the most common questions we get asked by clients is, “What’s the most effective marketing technique that’ll get me leads?” …

For more than 20 years, email has been one of the most effective digital marketing tools available, especially in the industrial space. …